Having been working with PinkINK now for awhile, I have come to the realisation that Web Design is NOT an easy process. In the past I just assumed you pay a small amount of money to a web designer, tell them what you want and in a week or two’s time you have this pretty thing you can show the world. Hmmmmm well I have adjusted my tune.
I also used to think that ANYONE can be a web designer. Really how hard is it to put some font and images on a screen. Again um NO. To be a web designer you firstly must be an artist. You must have that creative edge about you. You must have an eye for detail. You must know your colour palettes very well. You must know about contrast. You must have a knack with mathematics. Most importantly, you must have a ton of patience. Patience with what you are doing and patience with your clients. Anyone saying no to any of these need not apply.
A web designer’s role is intricate. They must be able to talk to their clients in a way their clients understand and in a way that the designer can grab the most out of a client. The designer then must have the nous to think up original, cutting edge and modern designs that will grab the attention. This could include designing a logo for the client, using the right colour scheme. Basically making the most out of the brief. A designer and client have to come together and ensure each of their vision is the same.
Then after all of the “pretty” stuff is accomplished, the web designer has to write code. Code allows the website function the way it is supposed. Code helps an image be put in the correct spot or have a button working or a link to work etc. Dot your I’s and cross your T’s. The coding takes the majority of the time. So where a client can sit there and wonder what on earth is going on and why is my web designer dragging their feet. In fact they are not. The designer is putting in the hard scientific yards and ensuring a killer website. Writing code is time consuming and pedantic. A great designer takes the time to ensure greatness. A poor designer just churns out the websites and does not look for uniqueness.
So give your designer a break, they are doing what they are talented to do. They are designing, being scientific and a mathematician. They are doing the best they can for their clients.